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Marketing and Smart Technologies

Zorica Bogdanovic , Marc K. Peter , José Luís Reis , José Antonio Varela González

This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2022), held at Universidade de Santiago de Compostela, Spain, during December 1–3, 2022. It covers up-to-date cutting-edge research on artificial...

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