Jennifer Golbeck Ph.D Is an Associate Professor in the College of Information Studies and Director of the Human-Computer Interaction Lab at the University of Maryland, College Park. Her research interests include social network and social media analysis, recommender systems, trust on the web, human computer interaction and and how to use social relationships to improve the way people interact with information. She was named as one of IEEE Intelligent System's "Top Ten to Watch", is a Research Fellow in the Web Science Research Initiative and is a sought after speaker on social media