James C. Kaufman is a Professor of Educational Psychology at the University of Connecticut. He is the author/editor of more than 45 books and 300 papers, which include theoretical contributions such as the Four-C Model of Creativity (with Ron Beghetto) and empirical work, such as the study that spawned the “Sylvia Plath Effect. He is a past president of Division 10 (Society for Psychology of Aesthetics, Creativity, & the Arts) of the American Psychological Association (APA). James has won many awards, including Mensa’s research award, the Torrance Award from the National Association for Gifted Children, and APA’s Berlyne, Arnheim, and Farnsworth awards. He co-founded two major journals (Psychology of Aesthetics, Creativity, and the Arts and Psychology of Popular Media Culture). He has tested Dr. Sanjay Gupta’s creativity on CNN, appeared in the hit Australian show Redesign Your Brain, narrated the comic book documentary Independents, and is set to appear in a 2021 Netflix documentary. He wrote the book and lyrics to Discovering Magenta, which had its NYC premiere in 2015, and co-authored a book on bad baseball pitchers with his father.